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Financial Viability

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What Drives Customers to Buy?

Customer Motivations for Making a Purchase
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What Drives Customers to Buy? Did you know that there are several primary motivations for why a customer would choose to make a purchase from you? Understanding these motivations can help you to make the sale. You will better understand where the buyer is coming from and what their goals are. It will also help[...]
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How Do You Talk to An Unhappy Customer?

Communicate with an Unhappy Customer
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Despite your best efforts to satisfy all of your customers, sooner or later you are likely to encounter an unhappy customer. Their communication can come in various forms, such as email, phone, text, or chat. You may be left wondering: How do you talk to an unhappy customer? Whether the customer has a good reason[...]
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How Do You Effectively Communicate in Sales?

Communicate Effectively to Generate Sales
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Having great communication skills is essential in business. But how do you effectively communicate in sales?  You must be able to demonstrate how your product or service will provide enough benefit to the prospect to justify the cost. This starts with gathering information from them to understand the areas you can help then with and[...]
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How to Build a Strong Sales Pipeline?

sales pipeline
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An effective sales pipeline has several elements which help to move the sales process to the finish line. Among these are generating leads, scheduling calls and demos, presenting pricing and proposals, and closing the deal. A well-laid out and tracked pipeline will help you to establish your sales objectives and identify where improvements can be[...]
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How to Sell to Large Companies?

How to Sell to Large Companies
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Perhaps you have a business that sells to small or medium sized business and you wonder how to approach larger companies to sell your products or services to them. There are some unique benefits to working with larger brands including more profits for your business, needing less customers to be successful, and boosting your reputation[...]
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What Are the Common Types of Customer Pain Points?

Customer_Pain_Points_to_Look_For
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In sales, it is important to know what questions to ask to quickly discover the pain points of a potential customer. By doing this, you can uncover early in the sales process whether or not a company needs and wants your help so that you can spend your sales time efficiently. There are various reasons[...]
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How to Measure Sales Performance?

Metrics to Focus on for Sales Success
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Your sales team is working hard, but how efficient and productive are they at generating results? Knowing how to measure sales performance will help you to answer this question. With more salespeople now working remotely, which means less face-to face communication and training, it has become especially important to measure effectiveness. Here are some metrics[...]
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What are Some Ways of Making the Most of Working from Home?

How_to_Boost_Your_Efficiency_While_Working_From_Home
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Increasingly, employees are working remotely so making the most of working from home has become an essential skill. There are many benefits to working remotely, such as no commute time or office distractions. However, not everyone is having an easy time adjusting to the new trend. Some find it hard to maintain focus and motivation[...]
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Reopening Your Business After COVID?

How to Reopen Your Business
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Many companies had to shut down their operations due to the COVID-19 pandemic. As business are allowed to gradually open back up, it’s important for them to have an effective strategy that ensures the safety of everyone on their premises as well as the successful operations of the businesses. In this article, we discuss some[...]
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How to Handle Negative Feedback about Your Business?

How_to_Handle_Negative_Feedback
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No matter how hard you work on your business, getting negative feedback, whether right or wrong, will eventually happen. So, you may be wondering how to handle negative feedback about your business. The way that you respond to the feedback can make a big difference in how it will impact the reputation of your business[...]
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Ralph White, CEO of Possibilities Unlimited, is committed to winning the game of BusinessLife. With years of business experience and coaching over 5000 companies, his comprised talents and experience touch on all aspects of a successful professional and personal life, from starting your own business to balancing work and family.Read More

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