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As competition in many industries continues to increase and customers have many options to choose from, increasing customer loyalty and retention is more important than ever. Here are five tips on how to do this. Consistently Report on Results Customers are more likely to continue to work with a company …

5 Tips for Increasing Customer Loyalty and RetentionRead More »

Did you know that a majority of clients stop working with a business due to unmet expectations because expectations were not clearly set with them at the beginning of the relationship? In this article, we discuss five tips for creating good communication with a client in order to create a …

5 Tips for Managing Client RelationshipsRead More »

Because they sound similar, up-selling and cross-selling are often confused. Although they are both ways of selling additional products to boost the sale amount of an order, they are different and one works better than the other. Read on to find out which is more effective and how you can …

Tips for Up-selling and Cross-selling Your ProductsRead More »

For various reasons, a business may need to raise its prices in order to remain profitable and competitive. However, breaking this news to customers may seem daunting. With the following steps, you’ll be able to reassure them while maintaining a good customer relationship. Give Customers Adequate Notice about the Price …

How to Tell Customers that Your Prices Are Going UpRead More »

Getting new customers is essential for building a business and even small changes in your sales technique can lead to closing more sales. In this article, we discuss some tips for gaining more customers. Qualifying the Prospect A discovery call can help you to qualify a prospect before you jump …

5 Tips for Closing More SalesRead More »

Having a great company website serves several important functions for a business, including attracting new prospects, brand recognition, getting found on search engines, increased browsing times, and costumer conversions. In this article, we discuss the essential components to include in your website for best results. About Us Page The About …

What Are the Essential Elements to Include in a Company Website?Read More »

Creating a scoring system for determining the likelihood that your leads will convert into sales is an effective strategy for helping to optimize your sales process. It can help you to understand why some of your leads may not be converting and to create improvements in your marketing. It can …

How to Create a System for Scoring Your LeadsRead More »

Webinars are often used as a strategy for teaching a target audience about what you offer, and for selling products and services. They also help you to build authority so that you will be seen as an expert in your industry. But to build an effective webinar, you need to …

How to Host an Effective WebinarRead More »

By reducing customer churn in your business, you help to create stability in it and increase your revenue. By keeping your customers longer, you have the opportunity to offer more upsells and to receive more referrals. But what causes customer churn and how can you reduce it? The most common …

What Causes Customer Churn?Read More »